Published prices for AI visibility work aimed at contractors run from $99 to start at one agency to $7,500 a month at another, and most agencies do not publish a price at all. We wrote this article, and we are one of the companies in the table. We checked each agency's own website on 2026-09-28 and included only agencies that serve contractors or home services and name an AI search, GEO or AEO service on their site. Every price below is quoted as that agency publishes it.
Here's the short version:
- Only a handful of agencies serving the trades publish a number for AI search work. The rest ask you to get on a call first.
- Published prices for AI or AEO work include $249 per month, $99 to start, $500 setup and $500 a month, $2,495 a month, $4,000 a month and $7,500 a month retainers.
- Our published plans include Local SEO Lite at $499 a month and Local SEO Full at $979 a month, with AI visibility tracking on Lite and tracking plus AI citation placements on Full.
What you are actually paying for with GEO
Homeowners now ask ChatGPT and other AI tools who to hire. Generative engine optimization, also called GEO, AEO or AI search optimization depending on who is selling it, is the work of getting a business named in those answers. If the term is new to you, our plain English guide to generative engine optimization for contractors covers how AI answers get assembled before you compare a single price.
In practice the line item covers some mix of three things: tracking whether AI engines name you, content and technical work on your own site so AI crawlers can read it, and mentions and citations on the outside sites those engines read and cite. Across more than 70,000 AI citations we have tracked for clients, Houzz and Reddit come up as cited sources far more than anything else, followed by directories and best of articles. That tells you where the off site part of the work has to happen.
Published prices, side by side
| Agency | City | AI service as they name it | Published price |
|---|---|---|---|
| Builder Funnel | Colorado Springs, Colorado | AIO, AI Search Optimization for Remodelers and Home Builders | Monthly retainers Build $3,500 a month, Growth $5,000 a month, Accelerate $7,500 a month, initial system setup $15,000 or $25,500 |
| Built-Right Digital | Headquarters not stated on site | Generative Engine Optimization (GEO/AEO) for AI search | Does not publish pricing on its site |
| Contractor Dynamics | Asbury Park, New Jersey | SEO and AEO (Answer Engine Optimization) | Does not publish pricing on its site |
| Everbearing Services | Portland, Oregon | Answer Engine Optimization (AEO) | Does not publish pricing on its site |
| Footbridge Media | Pensacola, Florida | Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) | $249 per month |
| Hook Agency | Minneapolis, Minnesota | AEO | $4,000 a month, $2,000 when added to an SEO package |
| HVAC Webmasters | Fort Worth, Texas | AI/AEO Optimization | $99 to start, call for details |
| Kell Web Solutions | Laguna Niguel, California | Answer Engine Optimization (AEO), Signal AEO, Signal Authority, AEO Elite | Signal AEO $500 setup and $500 a month, Signal Authority $1,000 setup and $1,500 a month, AEO Elite $1,000 setup and $2,500 a month |
| Lemonade Stand | Orem, Utah | Rank on AI with Generative Engine Optimization | Does not publish pricing on its site |
| Plumbing & HVAC SEO | Doral, Florida | AI Search Optimization | Core program $2,495 a month for one trade, one location, one primary city plus ten surrounding cities, one time setup $5,000 |
| RYNO Strategic Solutions | Phoenix, Arizona | Generative Engine Optimization | Does not publish pricing on its site |
| Thrive Internet Marketing Agency | Arlington, Texas | AI Mode Visibility, AI Overviews Visibility, ChatGPT Search Optimization, Gemini Search Optimization | Does not publish pricing on its site |
| Valve + Meter | Indianapolis, Indiana | AI Search Optimization for Home Services | Does not publish pricing on its site |
| TwentyOne Solutions | San Clemente, California | AI Search Visibility | Local SEO Lite $499 a month, Local SEO Full $979 a month |

A contractor reviewing monthly visibility reporting on a laptop at a job site.
A closer look at each agency
Where the price column above has no number, that agency does not publish pricing on its site.
Builder Funnel, Colorado Springs, Colorado, founded 2010. Trades stated on the site are remodelers and custom home builders. Its named AI service is AIO, AI Search Optimization for Remodelers and Home Builders. Published pricing includes system setup packages and monthly retainers, plus add ons such as SEO and AI Content at $750 per piece and an SEO and AI Booster at $500 a month.
Built-Right Digital states trades including roofers, HVAC, electricians, plumbers, home inspections, pest control, bathroom remodeling and flooring. Its site describes Generative Engine Optimization and Answer Engine Optimization frameworks built for home service companies, referencing Google Gemini and ChatGPT.
Contractor Dynamics, Asbury Park, New Jersey, founded 2013, states roofing companies, exterior contractors and general contracting. Its AEO service is described as helping a roofing company show up in AI powered search results on platforms like ChatGPT and Google AI Overviews.
Everbearing Services, Portland, Oregon, founded 2009, works with landscapers, lawn care providers, garden centers, hardscape companies, turf and lawn, and tree services. Its site names Answer Engine Optimization, described as becoming the response when clients ask Google, Siri or Alexa for landscaping services.
Footbridge Media, Pensacola, Florida, founded 2004, lists a long trade list including painting, pressure washing, decking, HVAC, plumbing and roofing. It names both Answer Engine Optimization and Generative Engine Optimization, and publishes $249 per month. The site says no contracts or start up fees and a 90 day money back guarantee.
Hook Agency, Minneapolis, Minnesota, states roofing, HVAC, plumbing, siding, solar, gutters, windows and construction. AEO is published at $4,000 a month, or $2,000 when added to an SEO package. Local SEO is published at $2,800 a month, and the site describes a yearly commitment.
HVAC Webmasters, Fort Worth, Texas, serves HVAC, heating and cooling companies and home service contractors. It names AI/AEO Optimization and Answer Engine Optimization, and publishes $99 to start, call for details. The site says month to month plans and no long term lock in contracts.
Kell Web Solutions, Laguna Niguel, California, founded 2001, states local service providers, professional firms, B2B companies and Orange County businesses. It publishes three AEO tiers with setup fees and monthly rates, and names Industry Prompt Monitoring and Competitor Tracking.
Lemonade Stand, Orem, Utah, founded 2012, states home services, HVAC, pest control, plumbers and pool contractors among its industries. Its AI service is Rank on AI with Generative Engine Optimization, described as showing up in ChatGPT, Google Gemini and more AI tools. The site says no contracts, no setup fees.
Plumbing & HVAC SEO, Doral, Florida, founded 2011, states plumbing, HVAC and electrical. It names AI Search Optimization. Beyond the core program it publishes additional trade at $750 a month each and additional location or Google Business Profile at $500 a month each. Contract terms published are a twelve month initial term then month to month.
RYNO Strategic Solutions, Phoenix, Arizona, founded 2008 as Brickyard Marketing, states HVAC, electrical, garage doors, pest control, restoration, roofing, solar and plumbing. It names Generative Engine Optimization on a page titled AI SEO Services For The Trades, covering ChatGPT, Google AI Overviews, Gemini, Perplexity and Claude.
Thrive Internet Marketing Agency, Arlington, Texas, founded 2005, describes itself as serving just about every industry and has a dedicated HVAC SEO page. Its AI offerings are named AI Mode Visibility, AI Overviews Visibility, ChatGPT Search Optimization and Gemini Search Optimization. The site says month to month contracts.
Valve + Meter, Indianapolis, Indiana, founded 2017, states HVAC, plumbing, roofing, electrical, painting, lawn care, garage doors and more. Its named service is AI Search Optimization for Home Services, also described on the site as generative engine optimization, answer engine optimization or LLM optimization.
What drives the price
The published numbers above move on a few things you can check before you talk to anyone.
Locations, cities and trades. Several agencies price per location or per trade on top of a base program. Our own additional locations are $299 a month on Local SEO Lite and $599 a month on Local SEO Full, and each one gets its own pages, Google Business Profile management and local SEO.
Setup fees. Some published programs carry a one time setup on top of the monthly. Ours includes a one time setup fee with every plan.
Whether tracking is included. AI visibility work is hard to judge without measurement. We track across six AI engines every month using real customer prompts for the client's trade and cities, recording whether the business was named, where in the answer, and which sources the answer cited.
Content volume and off site placements. Blog volume, Google Business Profile posting, backlinks and citation placements all scale with price. This is the same pattern we described in our breakdown of what local SEO costs in Orange County in 2026.
Contract length. Published terms in the table range from no contracts to a yearly commitment to a twelve month initial term.
Where our three plans land
We publish our pricing instead of making you sit through a sales call to hear a number. AI visibility is not a separate invoice with us, it is part of the AI Search Visibility work inside the plans.
- Intro SEO. Our entry plan: Google Business Profile management with 4 GBP posts and 2 image uploads a month, review replies, citation cleanup, monthly search scans, striking distance keyword updates, and ROI reporting with lead tracking.
- Local SEO Lite, $499 a month. Everything in Intro SEO plus 8 GBP posts and 4 image uploads a month, 4 blog posts a month, listings management across 50+ directories, AI visibility tracking, and missed call text back.
- Local SEO Full, $979 a month. Everything in Local SEO Lite at double the volume, 16 GBP posts and 8 image uploads a month, 8 blog posts a month, up to 2 quality backlinks a month, AI citation placements, listicle placements, and review request integrations.
Every plan includes a custom website with service and location pages, unlimited site updates, and a one time setup fee. Every site we build ships with structured data and an llms.txt file for AI crawlers. Plans start with a six month commitment so the work has time to compound, then run month to month. SEO plans include a three month out. If there is no measurable improvement by month 3, you can stop.
Who wrote this and what we do
TwentyOne Solutions is a local SEO and AI visibility agency for contractors and the trades, based in San Clemente, California, and founded by Tyler Huff. We work with painting contractors, paving and concrete contractors, line striping companies, HVAC and plumbing contractors, landscape and hardscape contractors, fence and deck builders, pressure washing companies, remodelers, custom home builders, and general and commercial contractors. Clients are spread across California and in other states including Nevada, Florida and South Carolina. All of the work is done remotely and every ranking scan covers the client's own service area.
You own everything. Domain, website, content, reviews and assets are yours and stay yours. There are no layers of account managers, and the Local SEO work is focused: clear service pages, city relevance, internal linking, structured data, fast load times and strong calls to action.
Our full plan details sit on the TwentyOne Solutions pricing page. If you want to see where you stand first, request a free visibility report and we will show you exactly where your business shows up on Google and in AI answers across your service area.
FAQs
Is GEO a separate service from local SEO?
Some agencies sell it as a separate line item, as the table shows. We treat it as part of the same program, with AI visibility tracking on Local SEO Lite and tracking plus AI citation placements and listicle placements on Local SEO Full. The site work that helps AI engines read your business is the same work that helps your service and location pages.
Why do so many agencies not publish a price?
We can only tell you what each site states, and many of them do not publish pricing on their sites. That means you find out the number on a call. We publish ours so you can compare before you spend time on a conversation.
How do I know if AI visibility work is doing anything?
Ask how it is measured and how often you see it. We run a set of real customer prompts for your trade and cities on a schedule across six AI engines, and report whether you were named, where in the answer, and which sources the answer cited. Coastal Comfort, an HVAC and plumbing client in San Diego, went from 2 percent to 43 percent of tracked AI answers naming them.
Do I need more than one location on a plan?
Only if you operate in distinct markets you want to show up in separately. Each additional location is $299 a month on Local SEO Lite and $599 a month on Local SEO Full, and gets its own pages, Google Business Profile management and local SEO.
What happens to my website if I leave?
It stays yours. The client owns every asset, and we do not hold your website hostage if you ever want to leave. Plans run month to month after the first six months, so you are not locked in long term.
Want to know where you stand in your local market?
We will put together a free analysis of your local market, where you rank on Google and in AI answers across your service area, and what it would take to move up.
Get My Market Analysis